Many online / Internet Marketers say that financial independence for the solo Internet Marketer starts at around 400 clicks per day – what are the most effective ways of getting traffic?
Most businesses, whether they be online or offline, want ‘low-cost, no-cost’ ways to increase their leads, sales and therefore turnover and profit and surely one of the best (and cheapest) ways in through marketing a website.
There are so many ways to drive traffic to a website, some that require a lot of money but there are also many that don’t!
1 – SEO – Search Engine Optimization is key for your website but can be time consuming and expensive if you are paying someone to do it. Nevertheless getting ranked on the first page of the key search engines must be a key driver of traffic.
2 – YouTube – This is the relatively untapped source of traffic at the moment! Post videos for FREE, add Google AdWords for FREE (if you know what you’re doing!) and get traffic for FREE – Google loves YouTube as it is high content material and Google OWNS YouTube! This gives YouTube Marketing a distinct edge.
3 – Article Writing – Writing relevant articles and posting them online with article distributors can provide your website with good quality back-links and if your article is picked up and used by an ezine editor you’ll have your link at the bottom of the article so people can click through!
4 – Social Media – Facebook, Twitter, Pintrest, LinkedIn and many other social media sites can be used to create a fanbase or list and drive traffic to your site. The more you can grow your ‘likes’ ‘fans’ ‘followers’ etc the more you can promote your website and drive traffic.
5 – Traffic Generation Software – This is a little more expensive but can sky-rocket your traffic and therefore your sales. If you find a good software system you can flood an absolute torrent of traffic to your website and dramatically increase your sales and profits. This is pretty much a sure-fire way of driving traffic if you really want to succeed.
6 – Pay-Per-Click – You can pay for advertising on most search engines and social media sites but this is one to be careful of, if you don’t know what you are doing you could lose a small fortune (or a large one!) I lost a decent amount of money the first time I used Pay-Per-Click! Be Careful!
7 – Traditional Marketing – You can always pay for adverts in relevant magazines, newspapers, radio, TV etc but this ends up being very expensive.
There are many ways to drive traffic to your website and investigating as many as possible is key to see what works for you – or of course you could take the advice of those who have already tested stuff and use what they use to be successful!
By Andrew Adamson