It is always best to be aware of any marketing tips that can help your business succeed for years to come and utilizing Social Media Marketing (SMM) is essential in achieving that success. Business or companies that depend on local customers should know that local search is a major component in your online marketing campaign.
The Internet has reshaped our world and leveled the playing field for businesses across the globe. Social networks – a product of the wired world – have given consumers an unprecedented level of relevant and useful information about products and services. In regard to your marketing message, the advent of social networking has changed the way you communicate with your customers forever.
From a brand management perspective, it has never been more important for business owners to understand the value and impact of SMM.
Social media by the numbers:
There are 149 million active Facebook users in the U.S.
64% of Facebook users have sought out their favorite brands on Facebook
43% of Facebook users who “unlike” a brand do so because of too much push marketing
46% of Internet users worldwide interact with social media on a daily basis
71% of Twitter users expect to receive marketing messages on Twitter
38% of small businesses would use social media more if they had a plan
Effective & strategic SMM can play an important role in how your brand appears on the market and, ultimately, what kind of response it will have with consumers. As networked consumers continuously research, discover and share information about brands and products that catch their interest, wise brand managers are focused on SMM campaigns and tactics that are tailored to not only reach interested consumers via the best channels available but to also cultivate a dialogue about their offerings and allow the social networks to create the buzz they need to succeed in their competitive marketplace.
SMM really is the next frontier; a vast, valuable, almost untapped resource just waiting to be accessed. We are intrigued and excited by the massive potential inherent in the recently available methods of communicating. It’s getting more and more dominate in 2015. The enormous popularity of sites like Facebook and Twitter means that basic marketing no longer needs to be limited to old standbys like fliers, radio ads, and commercials. There is so much more that needs to be utilized to get the most out of SMM for your business and most importantly your customers.
If your business would benefit from a social media marketing plan that is simple and tailored to your business needs, Visit: KyleLogan.Net for more info today!
By Robert Holiday